Privacy Policy
At The Timberline, we care deeply about your privacy. This policy explains how we collect, use, and protect your information when you visit our website, book a reservation, or stay with us.
We keep things simple: we collect only what we need to serve you well, and we never sell or share your personal information for marketing purposes.
Information We Collect
We collect basic information you provide to us directly, including:
• Your name, email address, phone number, and payment details when you book a reservation
• Any preferences, special requests, or information you share when communicating with us by phone, email, or text
We may also collect limited technical information when you visit our website, such as IP address, browser type, and device identifiers, to help us improve our site and booking experience.
How We Use Your Information
We use your information only for legitimate business purposes, including:
• Managing reservations, payments, and guest communications
• Providing customer support and responding to inquiries
• Sending transactional text messages related to your stay (e.g., check-in instructions, reminders, and updates)
• Maintaining safety and security at our property
Your mobile information will not be shared with third parties for marketing or promotional purposes. Message frequency varies, and standard message and data rates may apply. You can opt out at any time by replying STOP.
Text Messaging Policy
By providing your phone number during booking or communication, you consent to receive text messages from The Timberline related to your reservation and stay.
• These messages are transactional, not promotional.
• Your mobile information will not be sold, rented, or shared with third parties for marketing purposes.
• You can opt out at any time by replying STOP or contacting us directly.
If you have questions about our text messaging policy, you can reach us at [email protected] or (719) 212-9981.
Loyalty Program and Journey Partnership
The Timberline participates in Journey, the official loyalty program of our brand. Guests may receive invitations from The Timberline (via Journey) to learn about and join the Journey program.
Journey acts as a processor of Timberline guest data solely for the purpose of extending invitations to join the Journey loyalty program. Once you choose to join Journey, Journey will process your data as a data controller under its own Privacy Policy, which you can view at https://www.journey.com/privacy-policy.
If you join the Journey Loyalty Program:
- Journey Points expire after 24 months of inactivity.
- Journey guarantees a minimum redemption retail value of $0.0100 USD per Point across available redemptions, with many redemptions exceeding this value.
- Full loyalty program terms and conditions are available at https://www.journey.com/loyalty-terms.
Data Protection and Retention
We take your privacy seriously and use appropriate security measures to protect your information.
We retain your data only as long as necessary to fulfill reservations, comply with legal obligations, and improve our services.
Your Rights
You may request access, correction, or deletion of your personal information by contacting us at [email protected].
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA).
Updates to This Policy
We may occasionally update this Privacy Policy to reflect changes in our practices or legal requirements. The latest version will always be posted on our website.
Contact Us
If you have any questions about this Privacy Policy or how we handle your information, please contact us at:
The Timberline Motel
216 Harrison Avenue
Leadville, CO 80461
(719) 212-9981